Begum Jaan, the Vidya Balan-starrer that tanked at the box office, was notable for the fact that the actors in the film wore no makeup. While this is not a common occurrence in Bollywood, it was a welcome change from the dollops of makeup we see actors wearing daily. It’s too early to call something a trend after just one movie but this has been happening in Hollywood for quite some time now.
We all know that if Hollywood does something, social media cannot be far behind. The #NoMakeUpChallenge has been going strong on Facebook, Twitter, Instagram and Snapchat for over a year now.
I am not a fan of makeup. I think it is something that has become part of our life only because of the influence of media. Makeup that was once only used for filming and modelling is now available very easily to the masses as well. And women use it on a daily base to groom themselves and make one look presentable and “beautiful”. Most women don’t realise how makeup has affected their confidence over the beauty under the cake.
On being asked, a couple of women accept the fact that makeup has become a necessity today. “Makeup today is very important if you want to leave a mark because the first impression is all that matters,” says Muriel Fernandes.
Others have a different view. They don’t wear makeup for acceptance from society but to feel good about themselves. It helps them gain confidence. “We don’t wear makeup to please anybody but is our personal choice to enhance our beauty,” says Valencia Rodrigues.
We conducted a dipstick survey on what makeup can women not do without. Karina Fernandes says that she cannot complete her day’s look without a lipstick and her eyebrow kit. Referring to the survey analysis, most Indian women cannot do without lipstick or lip gloss and kajal. This includes women who claim they dislike makeup and avoid it as much as they can. Most women say they wear makeup as an obligation to their jobs and society.
“I don’t like wearing makeup but I’m forced to wear it,” says Melissa Fernandes who works for Emirates Airlines.
Let us watch how strong the roots of #nomakeupchallenge grows. Makeup has served to be a boon and a bane at the same time to many women. The questions is: Should women be compelled to wear it? What do you think about it? Let us know your suggestions.